Six operating nights. Monday closed. Every name below is the canonical name decided on 2 August 2026 — these are the ones that go on flyers, listings, SMS and staff briefs. The retired names are listed at the end of this section because they are still circulating.

Seven offers run every week. Three of them are discounted food items with real unit volume, and those three are the ones that move the cost line. The numbers below are four full weeks of Toast data, 10 August – 6 September 2026.

The three tracked promos together: 4,659 units, $9,305 net, $7,941 cost — 85% blended. Year to date that is 10,396 lamb chops, 6,969 wings and 4,708 oysters, running about $12,000 a month and $64,000 so far this year.

Tuesday is the only night with a full before-and-after on the record, and it is the argument for the entire specials programme. The $3 lamb chop and live music launched together in March 2026.

Twenty-six Tuesdays in each window, so it is a clean comparison. Tuesday didn't grow — it stopped falling, while everything around it fell nearly a fifth. That is a 22-point relative outperformance.

The stronger evidence is the share, not the dollars. Tuesday's cut of the week went from 8.1% to 10.0%, and the last three months on record read 12.5%, 12.3%, 12.8% — three consecutive months inside half a point of each other. That is a night with a habit attached to it.

Before the special, January and February ran $1,981 and $2,436 per Tuesday — 3% of the week. December had just done $10,968. August 2026 ran $7,205 per Tuesday, clearing the stated $7K goal, against a long-term target of $10K.

What pairs with the chops, consistently across August and September: house lemon drops, truffle fries, premium tequila. On 15 September there were 25 tequila pours on lamb checks, truffle fries on 39% of them, wings on 25%.

There are two layers running at Bloom and they get talked about as one thing, which is why the second one goes quiet without anyone noticing.

Layer one is what fills a habit. Layer two is what fills a room on a specific date and gives people something to post. Layer one is healthy. Layer two has no visible pipeline.

What August looked like

Every one of these was built and bookable. This is the standard to measure against:

That is nine activations in a month — roughly two a week, weighted to Thursday and the weekend. Thursday carried a different theme every single week, which is the clearest example in the record of a night with a reason to come back.

Standing pieces that sit under the activation layer

Bloom runs two booking paths and they are not interchangeable:

Tablelist covering all six nights is newer than most of the copy in circulation. Anything that says "Friday and Saturday only" or "walk-in only" is wrong.

The grid below is the walk — every night against every surface, as last verified on 3 August 2026. Six weeks old. This is the section to re-check first.

Everything here was true on 3 August 2026 and has no recorded fix since. Some of it may be closed. Each line is a check, not an accusation.

Costing money now

Wrong names in public

Three retired names live on Tock: Live Music Tuesdays, Thursdays - Ladies Night, Bloom Friday Nightlife. Tablelist carries "Sunday Brunch" across 17 dated instances. The most recent Instagram creative on record still reads "LIVE MUSIC TUESDAYS."

Filler events that contradict the venue

SpotHopper injects stock "national day" events that are not in the events admin and cannot be deleted from there — removal needs an account-level setting or a support request. Two of them advertise Monday hours of 11 AM to 11:59 PM on days Bloom is closed. They are currently invisible only because the events page is blank, and should be expected back the moment it renders.

Data hygiene in Toast

Several high-volume SKUs carry no Sales Category — Patron Reposado, Don Julio Blanco and Añejo, Clase Azul, Ketel, Grey Goose, Maker's, Woodford, Corona, Modelo, Lemon Drop, Street Corn Ribs, the Happy Hour egg roll and the taco specials. Coke, Diet Coke, Sprite and several wines are tagged Liquor. Pepperoni pizza rang under three different names this year. Two archived drinks are still ringing.

This is not cosmetic. Every category-level number on this board — food cost percentage, beverage share, promo share — is built on those tags.

Four dated tentpoles between now and the end of the year, plus two month-long seasons. Targets are from the master event calendar. The countdown column is measured from 17 September 2026.

Those six add up to a $130K–$210K stretch across fifteen weeks, against a venue currently running about $44,600 a week. Q4 is not a bonus — it is the difference between the year working and not.

Where each one sits against the countdown

The tentpole countdown from the operating standard: T−60 concept · T−45 talent contracted · T−30 booking paths built · T−21 announced · T−14 email · T−7 SMS and floor brief · T−3 staffing and POS · T+1 recap · T+7 result.

Open decisions that are sitting on this board and belong to someone. None of these is a mystery — they are all questions with an owner who hasn't been asked.

Yours, Kyle

Open at the concept level

What would make this board self-maintaining

Three things, none of them large:

This board is a snapshot assembled from Toast pulls and platform audits. It will be wrong in places, and the people most likely to know are the ones working the nights.

If a special has changed, a price is off, an activation is booked that isn't listed here, or something in section 05 has already been fixed — say so. Naming yourself is optional; your role is not.

The form is below. Every note gets read, and either the board changes or you get told why it didn't.